RRI.CO.ID, Jakarta - The Indonesia's Ministry of Tourism, expands the promotion of Indonesian dive tourism by actively participating in the Asia Dive Expo (ADEX) 2026, which will take place at the Suntec Singapore Convention 7 Exhibition Center, Singapore, on April 10-12, 2026.

In a press release received by RRI VOI from the Ministry of Tourism on Wednesday, April 22, 2026, the Deputy for Marketing at the Ministry of Tourism, Ni Made Ayu Marthini, stated that ADEX is the largest business-to-consumer (B2C) exhibition and diving conference in the Asia Pacific region since 1994. The event features more than 100 exhibitors and attracts around 15,000 visitors from various countries.

Indonesia's participation is a strategic step in strengthening its position as a world-class dive tourism destination. Ni Made Ayu Marthini said,"Indonesia's participation in this event aligns with the transformation of tourism toward quality tourism, namely tourism that emphasizes quality experiences, sustainability, and higher economic contribution."

At ADEX 2026, Indonesia presented a 54-square-meter Wonderful Indonesia Pavilion, involving eight dive tourism industry players. This collaboration included liveaboard operators, dive resorts, and dive centers from various leading destinations such as Raja Ampat, Labuan Bajo, Bali, Lombok, Lembeh, Maratua, and Ambon. The diversity of these destinations reinforced Indonesia's narrative as an archipelagic nation with extraordinary underwater riches.

Garuda Indonesia's participation in the Wonderful Indonesia Pavilion further strengthened its promotion by providing information on accessibility and connectivity to national marine tourism destinations. Furthermore, special pricing offers provided a more comprehensive experience for visitors planning their trip to Indonesia.

To strengthen the Wonderful Indonesia brand globally, Indonesia also served as the Official ADEX Dive Destination Partner and Official ADEX Bag Sponsor. Promotion was expanded through advertising placements in international media, including Asian Diver magazine. On the same occasion, Wonderful Indonesia won the "Island Tourism of the Year" award at the 2026 Blue Legacy Awards, further affirming global recognition of Indonesia's marine tourism excellence.

Indonesia's participation in ADEX 2026 also recorded potential transactions of approximately IDR 7 billion and the potential for additional visits of approximately 500 international tourists. This achievement demonstrates that diving tourism is a quality tourist segment with relatively high spending levels, thus generating significant economic impact.