RRI.CO.ID, Tojo Una-Una – Pertamina boosts the competitiveness of local Micro, Small, and Medium Enterprises (MSMEs) in Central Sulawesi through the Tojo Una-Una Regency State-Owned Enterprises (SOEs) Hub by featuring 13 MSMEs under its mentorship at the PKB and PLKB Jamboree bazaar in Labuan Village, Ratolindo, Tojo Una-Una, Central Sulawesi. This event serves as a strategic platform for business owners to promote their flagship products while expanding their market reach to the international level.

Pertamina’s Vice President of Corporate Communications, Muhammad Baron, affirmed that the BUMN House serves as a platform for ongoing support for MSMEs. In addition to providing promotional opportunities, Pertamina’s BUMN House also promotes the digitization of business transactions by facilitating the use of QRIS for MSME operators.

“Pertamina provides not only a promotional platform, but also supports SMEs so they can improve product quality, expand their marketing networks, and adapt to advancements in digital technology. Participation in this event is expected to open up new market opportunities while generating sustainable economic benefits for the community of Tojo Una-Una,” Baron said, as quoted from a Pertamina press release on Sunday, August 2, 2026.

MSME operators participating in the capacity-building program have directly benefited from this business development support. Imran Mulyadi, owner of Kopi Tanambi, expressed his appreciation for the guidance provided by Pertamina SOEs Hub.

“Tojo Una-Una SOEs Hub has provided a great deal of support to MSME operators, ranging from promotion, exhibition assistance, opening up business opportunities, to packaging development and capacity building. The SOEs Hub mentors are truly committed to guiding us so that our businesses continue to grow,” he said.

The positive impact of this mentoring program has also been acknowledged by the local government. Appreciation was also expressed by the Head of the Tojo Una-Una Regency Family Welfare Empowerment (PKK) Movement Team, Hajar Lawidu.

“We are grateful and thank Pertamina for the support provided to MSMEs in Tojo Una-Una. We hope that more local MSMEs will thrive so that they can boost the regional economy and improve the community’s well-being,” Hajar stated.