RRI.CO.ID, Jakarta - Indonesia’s Ministry of Culture is backing the Jogja-NETPAC Asian Film Festival (JAFF) to become an international showcase for the country’s growing film industry. The plan was discussed during a meeting between Culture Minister Fadli Zon and film stakeholders from Yogyakarta in Jakarta on May 4, 2026.

Officials said JAFF could play a strategic role as a marketplace connecting Indonesian cinema with global producers, investors, and distributors. The ministry views stronger international exposure as key to expanding Indonesia’s position in the global film landscape.

During the discussion, both sides agreed to strengthen JAFF’s presence at overseas festivals and film markets. They also highlighted the need for sustainable cooperation and broader international networks to ensure long-term growth.

Minister Fadli said Indonesia needs a stable market platform to compete internationally and promote local films abroad. “We must be confident that JAFF is worthy of becoming an international showcase,” the minister said.

The ministry also hopes JAFF Market can serve as an inclusive bridge within Indonesia’s wider film ecosystem. Government support, according to Fadli, will focus on facilitation, policy backing, and institutional assistance.

JAFF Festival Director Ifa Isfansyah said the event is also prioritizing film literacy programs, including JAFF Kids. “Through festivals, markets, and communities, JAFF is expected to help build a progressive film ecosystem,” he said.

As a concrete step, the Ministry of Culture plans to send official invitations to China, France, Saudi Arabia, and Russia to open pavilions at JAFF Market. Officials are also preparing a development roadmap to align JAFF’s growth with national cultural policy.

Fadli added that Indonesia’s film market has strong investment potential, including interest from China in cinema infrastructure. He also revealed plans to transform a theater at the National Museum into a modern 237-seat cinema with Dolby surround technology to support the industry.