Bobo Magazine Expands Digital Presence Through Bobo.id Portal
- 26 Agt 2026 20:12 WIB
- Voice of Indonesia
Poin Utama
- Bobo Magazine has expanded its digital presence through Bobo.id, offering classic stories, interactive games, videos, merchandise and educational content.
- The platform connects Bobo's nostalgic print heritage with digitally native children through technology-based storytelling and learning.
RRI.CO.ID, Bandung - Iconic children's publication Bobo Magazine has modernized its content delivery, expanding its platform through the digital portal bobo.id to serve both nostalgic adult readers and digitally native children.
First launched in 2017, the website digitizes classic illustrated comic series (cergam) that defined the publication for generations born between 1980 and 2000, including Kisah Keluarga Bobo (Bobo's Family Story), Bona and Friends, and the fairytale adventures of Oki & Nirmala, Antara reported.
Beyond archived stories, the digital ecosystem integrates character profiles, interactive mini-games via QR code access, e-commerce links for official merchandise, video fairy tales, and educational blogs covering space, nature, and culture.
Digital media strategists and literacy advocates emphasized that adapting traditional children's publications into digital spaces ensures educational heritage remains accessible across generations. Editorial representatives noted that the portal bridges classic storytelling with modern interactive media.
Through bobo.id, readers from different generations can easily reaccess the iconic stories of Bobo and his friends while introducing technology-literate children to educational material. The platform blends traditional illustrated stories with video features, interactive games, and foundational knowledge articles to foster learning in a digital environment." ***
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